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Development of Paper-Based Educational Toys

PACHI PACHI PAPER

“PACHI PACHI PAPER” is a new kind of playable structure that combines paper, 3D printing, and small magnets.

By directly printing resin onto paper, we give the material both strength and function. As a result, light, flexible paper is pulled together through magnetic attraction, forming three-dimensional shapes.

Folding, bending, holding a curve. In the moment when the inherent properties of paper become structure, soft forms quietly rise into space.

These creations, which make use of flexibility and elasticity—difficult to achieve with conventional plastic blocks—lightly cross the boundaries between origami, sculpture, and sketching.

It is a block system that leverages the unique properties of paper to create soft, curved forms.

Credit

Creative Planner : Shun Onozawa (Dentsu Lab Tokyo) | Product Designer : Kou Mikuni (Dentsu Lab Tokyo) | Communication Planner : Reitaro Tomatsu (Dentsu Lab Tokyo) | Art Director : Sera Yanagisawa (Dentsu)